Marketing Toolkit

The Kepler Marketing toolkit empowers retailers to finally bridge the gap between online and in-store customers allowing for increased in-store traffic and cross-network profitability.

  • Identify and calculate advertising’s contribution to store traffic.
  • Enrich existing CRM data with customer demographics for more personalised EDM campaigns.
  • Measure and increase conversion from EDM view to store visitation.
  • Trigger retargeting campaigns after recent store visit.

Integrates with your CRM for more effective, targeted EDM communication

The Kepler Analytics Marketing Toolkit enables marketing teams to more effectively measure marketing campaign effectiveness by attributing store visits to EDM campaigns or other above the line advertising campaigns. It also integrates with your CRM system to provide rich data regarding demographics and sentiment to enable more effective, targeted EDM communication, especially when combined with purchase history analysis.

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