KEPLER RETAIL MARKET INDEX (KRI) Monthly Summary – July

Australian Retail Sales Up 1.9% YoY at the Start of FY26

       Monthly KRI Summary

Discover key insights in the latest Australian Kepler Retail Market Index for July 2025.

Comparison Period: The following insights are based on comparing the four-week retail month of July this year (30 June – 27 July 2025) to the same period last year (1 July – 28 July 2024).

Foot Traffic Trends:

  • Passer-by traffic was down 0.5% YoY in July, following the strong growth in May (+6.6%) and June (+5.1%).
  • Inside traffic was up 1.0% YoY in July, a more subdued result compared with 8% growth in June and 5% growth in May.

Sales Conversion Performance:

  • Sales conversion was down 1.3% YoY in July, a significant improvement on the –5% in June and –4%
    in May.
  • Transactions were down 0.4% YoY, compared with +2.5% in June.

Average Transaction Values (ATVs):

  • Average Transaction Values (ATVs) were up 2.3% YoY in July, slightly ahead of the +2.0% average over the last three months.

Sales Performance:

  • Sales were up 1.9% YoY in July but remained below the +3.5% growth recorded in June.

About Kepler’s Retail Market Index 

  • Kepler’s Retail Market Index provides the most insightful and most timely view of retail industry performance across both Australia and New Zealand 
  • The index is based on anonymised data from Kepler’s Retail Foot Traffic Solution customers, primarily non-food specialty retailers 

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