Discover key insights in the latest KRI (Kepler Retail Market Index) for the Month Ending 29th September 2024.

Australian Retail Sales Up Year-on-Year for Four Consecutive Months

• Australian retail foot traffic was slightly weaker in September compared to August.  Passer-by traffic was down 8.5% YoY, compared to -8.2% in August. Inside Store Traffic was down 3.3% YoY (compared to -1.9% in August).
• Transaction volumes were down 3.8% YoY in September, due to the 3.3% drop in store traffic combined with a 0.5% YoY decline in Sales Conversion (a deterioration from +0.1% YoY in August).
• Average Transaction Values were up strongly in September (+4.2% YoY), compared to +1.9% YoY in August. The average price per item sold in September was up 5.4% YoY.  We have now seen Average Transaction Values in positive territory for eleven consecutive months.
• Sales were up a modest 0.2% YoY in September, slightly better than the +0.1% YoY growth in August. Sales have now grown for four consecutive months.
• After a solid start to the financial year, we have seen retail foot traffic and sales deteriorate as the quarter has progressed.  Inside Store Traffic was +0.9% in July but weakened to -1.9% in August and -3.3% in September. Similarly, Sales was +2.0% in July and weakened to +0.1% in August and 0.2% in September.  Sales managed to remain in positive territory due to the strong growth in average item prices (+3.0% in July; +3.2% in August; and +5.4% in September).
• The Outlook for Q1 that we shared in our recent Webinar estimated Inside Traffic to be between -0.2% and +1.9% YoY (the actual result was -1.6%, as Passer-by Traffic was weaker than expected) and Sales to be between 0.0% and +2.1% YoY (the actual result was +0.7%, as ATVs were slightly stronger than expected).
• Don’t forget to check out our latest eBook Report on global Black Friday trends.

About Kepler’s Retail Market Index 

• Kepler’s Retail Market Index provides the most insightful and most timely view of retail industry performance across both Australia and New Zealand 

• The index is based on anonymised data from Kepler’s Retail Foot Traffic Solution customers, primarily non-food specialty retailers 

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Did you miss our webinar? 

Get insights on FY24 in Australia, where we will unpack what happened in the financial year 2024. Danny French, and Kylie Smart share detailed information on shopper behaviour and the impact on retail results including expectations for the financial year ahead.