The Next Frontier of Growth is within your Store Zones

Studies show 82% of merchandise is not seen by shoppers, while 80% of bowsers in departments don’t buy. Act on zone-level insights by deploying our cost-effective and scalable AI Sensor.

Zone 1

Zone 2

You guys are on to something big. We couldn’t figure this out before.

IDENTIFY
Missed Opportunities

of merchandise is not seen by shoppers

15 %

of browsers in departments don’t buy

24 %

Impact of 1% improvement

1 %

of the time, zones are over/under-staffed

32 %

Get insight into zone performance within a store

Identify the right action to deliver zone sales growth

Size of bubble equals % of store traffic

Expand zone product offer and floor area to capitalize on the strong conversion rate

ZONE PERFORMANCE WITHIN A STORE

Optimise Customer Dwell Time

Too short reduces conversation rate and basket size

Too long suggests poor CX
or Associate productivity

Expose zone to higher share of store traffic to capitalise on the strong conversion rate

Increase Sales Conversion

Engage customers for longer to driver higher sales conversion and basket size

Optimise Customer Dwell Time

Too short reduces conversation
rate and basket size

Too long suggests poor CX
or Associate productivity

Evaluate the zone’s role and size within the store

Zone insights enable
continuous improvement

Kepler Sensors Within Each Zone Across Your Chain

Zones can be as small as 10 ft x 10ft

Zone Performance Insights

Merchandise Visibility

Traffic Volume
% of Store Traffic

Shopper Engagement

Bounce Rate %
Dwell Time (m)
Zone Sales Conversion %
Av. Transaction Value

Labour Efficiency

Service Intensity %
Overstaffing %
Understaffing %

Complement with Additional Zone Related Data

POS Transactions & Sales Targets

Range & Inventory Levels

Loyalty / CRM

POS Marketing

Store / Zone Layouts and Attributes

Opportunities Identified & Executed