March 10, 2021

Retail is alive and well – Kepler announces strong customer gains from international competition

Kepler Analytics Pty Ltd is a leading Retail Traffic and Sales Optimization platform based in Melbourne Australia with offices in USA and Japan. Kepler has representatives in a number of international markets and ~8,000 sensors in retail outlets across 15 countries and growing.

Due to the recent COVID-19 pandemic, retailers have had to adapt their business models and now data plays a greater part in decision making than ever before.

Online retail has historically used end to end data on their customers’ activities as every keystroke is captured and measured. Physical stores on the other hand, have not had a comparable way of capturing their customer journey.

Since its inception four years ago Kepler, using it’s unique retail traffic measurement system, has provided bricks-and-mortar retailers with a growing suite of metrics and analytical dashboards which capture much of the same measures available to online retailers.

Retailers are turning to Kepler’s innovative traffic measurement system and platform of AI analytical tools and away from the expensive and disruptive legacy camera-based traffic counting technologies. This innovative Australian technology has been competing head on with the global giants of the industry and continues to add new clients both at home and internationally.

David Gordon, Kepler’s Global CEO states, , ‘As we expand internationally, Kepler continues to acquire retail clients from the established international legacy systems. Kepler offers measures and analysis which cannot be derived using legacy video and other count technology. Our innovative dashboards allow defined role access and the system’s extremely flexible ability to group stores ensures that Kepler becomes a central operational and reporting tool for our retailers. Our K-way engagement and coaching approach ensures our clients receive true operational benefits and we aspire to be and are seen as a key business partner. We have great growth aspirations and continue to innovate to improve our value to retail clients worldwide.’

New Investment from Intervalley Ventures

Intervalley Ventures joins Reinventure to invest in Kepler.

‘InterValley Ventures saw how vital the Kepler platform had become to its customers in terms of improving operational and financial performance and was immediately keen to invest. COVID-19 has accelerated the adoption of data in the enterprise sector and Kepler is benefitting from this trend in the retail sector globally. We’re also very excited to leverage our strong connections within Japan to help open up that market for Kepler. InterValley Ventures is anchored by New Frontier Capital Management whose parent company is Mizuho Financial Group, one of the largest financial services companies in the world. Retail is a very big part of Japanese culture and we can see Kepler gaining a lot of traction very quickly.’ Simon Wright, General Partner, InterValley Ventures

Continued Sign Ups of New Retail Clients

Kepler is proud to welcome to our retail client family a number of fantastic retail brands:

Michael Hill International Ltd (ASX: MHJ) engaged with Kepler to replace their Sensormatic legacy traffic counting system of over 7 years. Kepler, over a short period of 8 operational weeks has rolled out to all their ~290 stores in Canada, Australia and New Zealand.

‘After a comprehensive review and pilot, Michael Hill International has partnered with Kepler’s Traffic and Sales Optimisation System across all 290 stores internationally. The rollout commenced at the end of 2020 and we are looking forward to integrating the Kepler traffic data with our retail store performance data to provide valuable insights to measure and improve performance.’  
  – Daniel Bracken CEO Michael Hill

Pandora Jewelry (CPH: PNDORA) selected Kepler as their traffic and retail sales optimisation platform for all their company owned and franchises stores in the Australian and New Zealand region. The rollout has been quickly followed by training sessions and the introduction of a new set of performance indicators.

‘The AUS and NZ business selected the Kepler Traffic and Sales Optimisation System for installation in our 140+ stores in the region. The rollout was completed within 3-4 weeks during November and December 2020 and we are very excited to commence with their K-way engagement process to extract sales learning and improvements from this unique and comprehensive system’  
  – David Allen, General Manager Pandora Pacific

Other recent clients include Best and Less AUS, Sydney Collective (hospitality) AUS, San Churro (hospitality), Hanesbrands Inc. (NYSE: HBI) USA/APAC, Aesop GLOBAL, The Reject Shop (ASX: TRS) AUS.


  • The Kepler system is now available in seven languages including English (JAP, KOR, Mandarin, Cantonese, GER, FRA).
  • The new Kepler Traffic Index (RTI) provides free industry traffic benchmarks on the USA and Canada retail markets at a regional and state level and provides traffic data on over 3,300 individual centers and malls.
  • This is in addition to the Kepler Retail Index AUS (KRI) which has become the benchmark for 11 of the core retail measures (traffic and sales) in the AUS/NZ region.


New Senior Hire – Head of Technology and Enterprise Systems

As part of their growth strategy and to consolidate their technical competitive advantage, Kepler is pleased to announce that Dr. Fadrian Sudaman has been appointed to the new role of Head of Technology and Enterprise Systems. Kepler continues to plan for growing demand from large global retailers and Fadrian’s appointment will help accelerate their expanding enterprise capabilities and product suite.

Fadrian brings with him over 20 years of experience in delivering customer-centric enterprise solutions in large financial services companies, as well as several enterprise technology startups.

David Gordon
Global CEO, Kepler Analytics